Content Strategy: How to select the best content marketing strategy that will help boost your online followers, lead generation, or sales online.
For artists, business owners, influencer, or just about anyone who has an online account for business.
Building your online business or your artist person branding can be extremely hard when no one knows your name. But it does have to be! I would be sharing with you some Digital Marketing tips on scaling your brand presence with a content creation strategy that works.
WHAT IS CONTENT CREATION
It's a contribution of information to any media, especially digital media, for an end-user/audience in specific contexts.
Here is a list of action items you would need to create an impactful content creation strategy for your online social media accounts.
Tip #1 - Engage readers right away
You want to lead with a bang! When a potential follower or user lands only on our social media page, you want to capture their attention. Your topic of choice and the first words or images need to be very impactful to make them stay and read more.
Tip #2 - Keyword Rich Content
Before writing a blog post, and posting content on your Facebook or Instagram, consider keyword research on the topic of choice.
This is great practice for building strong SEO for your website
Now that you got the essential elements of building strong content creation. It is time to consider another factor that might influence someone to engage with your content post on social media.
Tip #3 - Make it personal
The best way to get users to interact with your brand or music is when they can relate to your content post. Therefore, feel free to include personal details and examples. For example, if you are writing about a debt-free journey, maybe it is a great time to explain how and what you are doing to get out of student or personal debt. Sharing your personal experience will help those writing your blog content or facebook post share. If your content post is inspiring, they will share it with their friends or friend. As a result, the more relatable you or your website is, the more you connect with your readers.
Tip #4 - Mix it up
Another tip to keep in mind is to try mixing things up now and then. Suppose you are going to write blog content. You can try different blog formats each time. For example, one month, post a day in the life, then try a How-To or a Q&A. These are just a few blog-style examples you can get started with your content creation style.
Tip #5 - Finish strong
To make effective content posting consider using high-quality images, strong call to action ( CTA), Publish Case Studies, and Checklists.
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